While the Philippines project a strong economic portfolio, the housing backlog in the country continues to be a tangled web of problems. The high demand in housing reported by the Department of Human Settlements and Urban Development (DHSUD) indicates a current housing backlog of 6.75 million units with projections of up to 22 million units by 2040 if not solved today. Luckily, Bria Homes introduced the perfect formula to this impossible equation. Bria homes Focuses on sustainability to be able to provide more quality and affordable homes suitable for OFWs’ and milleniannal’s taste in housing.
Bria Homes is a subsidiary of Golden MV Holdings Inc., It is the third largest real estate company in the Philippines in terms of market capitalization with a value of over P200 billion. Fueled by the ambition and hard work of Filipinos, Bria continues to build homes within strategically located communities across the country.
With over 50 projects nationwide, Bria manages to offer affordable housing in the provinces of Pangasinan (Alaminos and Urdaneta), Tarlac (Paniqui), Pampanga (Magalang and San Fernando), Bataan (Mariveles and Hermosa), Cavite (General Trias, and Trece Martires), Batangas (Balayan and Lipa), Bulacan (Plaridel, Santa Maria, San Jose Del Monte, and Norzagaray), Rizal (Teresa, Binangonan, and Baras), Laguna (Calauan, Calamba, Sta. Cruz, San Pablo, Alaminos, and Bay), and Camarines Sur (Pili and Iriga). While In Visayas and Mindanao, Bria communities are thriving in Negros Oriental (Dumaguete), Samar (Calbayog), Leyte (Ormoc), Misamis Oriental (Cagayan de Oro, Balingasag, and Gingoog), Bukidnon (Manolo Fortich, Valencia), Davao del Norte (Tagum, Panabo, and Carmen), Davao del Sur (Davao City and Digos), North Cotabato (Kidapawan), and South Cotabato (General Santos City).
As a key player in the real estate industry, Bria sets its vision towards a genuine intention. According to the latest data from the FIES (PSA 2015a), about 2 in every 5 (40.2%) Filipinos belonged to the middle-income class, nearly three-fifths (58.4%) to low-income, and the remaining (1.4%) to high-income.
Based on a 2012 study by the Philippine Statistical Research and Training Institute (PSRTI), Eight hundred eighty-nine thousand thirty-three middle-income families account for the bulk of 1.5 million Filipinos who are renting homes. In an ideal setting, affordable Housing should be accessible to all, but many Filipinos, particularly those belonging from lower to middle-income families do not have the privilege and capacity to afford such.
Many of our countrymen are looking for worthwhile property investments near places with economic opportunities that can also accommodate their family’s comfortability. Thus, Bria’s first and main step towards sustainability was to identify this particular need and formulate a solution.
Officially recognized as “Affordable Housing Developer of the Year 2021” by the Real Estate Asia Awards, Bria Homes has built a big name for itself when it comes to providing homes to the average Filipino family. The not so secret ingredient lies in their five core values: mura, mabilis, maganda, mahusay na serbisyo at malapit sa lahat. These perfect set of variables easily caught everyone’s attention and gave hope to the dreaming Filipino.
Aspiring homeowners have the option to choose from a varied selection of row houses, townhouses, duplex, and single firewall with total contract prices ranging from 570k to 2M. Moreover, these quality houses are offered at a flexible payment scheme. Bria Homes includes Pag-IBIG housing or Bank Financing Options. The management prides itself in ensuring a simple and easy process through its hassle-free services. Acquiring your very own home is now possible and accessible thanks to Bria Homes.
Nevertheless, several developers are also emerging in the market with the same business model. Aside from Bria’s superior marketing mix. What separates Bria from the rest is its sense of community development. Bria is the only developer to introduce a community center within the subdivision. Bria’s vision is not only limited to building a home, rather it extends its vision in building and nurturing a community. For Bria, sustainability had to be a way of life to be a way of business.
BRIA Homes is a subsidiary of GOLDEN MV Holdings, Inc., .one of the largest real estate companies in the country. BRIA Homes is primed to bring quality and affordable house and lot packages and condominium units closer to ordinary Filipino families. This is the goal that drives every single employee in the company, for which the ultimate fulfillment is seeing a client happily moving into BRIA’s homes.
To know more, visit their website at www.bria.com.ph, like and follow “Bria Homes, Inc.” on Facebook, Twitter, Instagram, YouTube, Pinterest, Spotify, Viber Community, Telegram Channel, Kakao Talk, LINE and WhatsApp, or call 0939-887-9637.
Written by Julia Adajar